Ride of a Lifetime, The

€15.99

Daudzums

Autors:
Robert Iger
Ražotājs:
Transworld Publishers Ltd
Valoda:
angļu valoda
ISBN kods:
9781787630475
Vāku tips:
mīkstie vāki
Izdošanas gads:
2019
Lapaspušu skaits:
The CEO of The Walt Disney Company shares the ideas and values he has used to reinvent one of the most beloved companies in the world, and inspire the people who bring the magic to life.

THE #1 NEW YORK TIMES BESTSELLER

The CEO of Disney, one of Time’s most influential people of 2019, shares the ideas and values he embraced to reinvent one of the most beloved companies in the world and inspire the people who bring the magic to life.

Robert Iger became CEO of The Walt Disney Company in 2005, during a difficult time. Morale had deteriorated, competition was intense, and technology was changing faster than at any time in the company’s history. His vision came down to three clear ideas: Recommit to the concept that quality matters, embrace technology instead of fighting it, and think bigger—think global—and turn Disney into a stronger brand in international markets.

Fourteen years later, Disney is the largest, most respected media company in the world, counting Pixar, Marvel, Lucasfilm and 21st Century Fox among its properties. Its value is nearly five times what it was when Iger took over, and he is recognized as one of the most innovative and successful CEOs of our era.

Atsauksmes

Vēl nav neviena šīs preces apskata.